Shutterstock unveiled a new AI image generation platform on Wednesday, adding to their repertoire of stock photos and illustrations. This new feature allows users to create their own images using artificial intelligence.
Shutterstock has been no stranger to AI technology, having collaborated with OpenAI, Meta, and LG AI Research over the past two years to advance their generative AI research. The platform is available in multiple languages and is included in paid customer packages.
According to Paul Hennessy, CEO of Shutterstock, the easy-to-use generative platform will revolutionize storytelling by eliminating the need for design expertise or a creative team. The tools are designed with an ethical approach and draw from a library of assets that reflect our diverse world, with proper recognition and rewards for contributing artists.
How to Use Shutterstock’s AI Image Generator
To access the AI image generator on Shutterstock, follow these simple steps:
1. Navigate to Shutterstock’s Home Page
Visit shutterstock.com to begin using the AI image generator.

2. Click “AI Generator” in the Search Bar
Within the search bar, select “Image” and choose the “AI Generator” option from the drop-down menu.

3. Type in Your Desired Image and Click Enter
Enter your search query and click enter to generate AI-created images based on your input.

After searching, you’ll be presented with AI-generated images tailored to your request. While using the AI image generator can be entertaining, it’s essential to consider the ongoing debate surrounding the use of AI in art creation, despite Shutterstock’s emphasis on ethical practices and artist recognition.


